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Tiges top the ladder in sales of customised AFL licence plates

By Yan Zhuang
The Age
August 31, 2019


When it comes to supporting their team, Tigers fans top the ladder in one important aspect, with Richmond selling the most customised AFL licence plates.

Out of the nearly 900 custom AFL plates produced for Victorian drivers so far, 240 have been bought by Richmond fans – more than the next two clubs combined– Minister of Roads Jaala Pulford revealed on Friday.

Collingwood and Essendon sold more than 200 plates between them, while Adelaide, Port Adelaide and Fremantle have failed to make an impact, with no plates sold.

Ms Pulford issued a challenge to AFL fans to get behind their clubs.

"I think this is a challenge in two parts – to Tigers supporters, to make sure that they continue to have that top spot on the league table," she said.

"And for everyone else, time to get behind your club, particularly at this time of year, and check out the plates."

Essendon or Collingwood supporters would need to buy 100 to 120 more plates to knock Richmond off their perch, she said.

Ms Pulford said the way footy fans had embraced the custom plates was just another indicator of how much they loved the game.

"I think we leave the rest of the country in awe at the way this [AFL] is so important and so special to us."

Supporters can snag a custom plate for $195 if converting an existing number plate, or fork out $495 to create a new combination.

Premiership plates, celebrating the Premiership team, will be available on September 30 and will cost $695.

The plates can be ordered on vplates.com.au.

Last month, the state government launched a new fishing-themed custom plate with the slogan "Hooked on Victoria".


A Richmond plate and last year's Premiership plate. Credit:Yan Zhuang

https://www.theage.com.au/sport/afl/tiges-top-the-ladder-in-sales-of-customised-afl-licence-plates-20190830-p52md8.html