Buy, buy, buy: captain Kane Johnson talks to his troops after the Tigers' win on Sunday, while Terry Wallace looks on.
Picture: George Salpigtidis
I'm sold on Plough
04 July 2006 Herald-Sun
Gary Lyon
FOR some reason it has become almost an insult to be described as an excellent salesman.
Terry Wallace is an A-grade salesman, and Richmond, and its supporters, should be thankful.
He sells the club in the most positive light, having been the trailblazer for other coaches in terms of their openness and accessibility to the media.
That Wallace is an innovator should be applauded. I have no doubt he gets under the skin of some of the more traditional coaches in the game, but bad luck.
How many coaches would admit to monitoring media commentators at Richmond games, and actually using their comments and ideas if he deems them appropriate?
People talk about ego, but there are not many coaches I know that would fess up to that. Wallace has an open mind, is his own man and will do what he thinks is best for his club.
The fact that he spent considerable time in the media between coaching stints has given him an innate understanding of how to use it to his advantage.
``Tuesdays with Terry'' is his weekly forum to sit down with the press and discuss footy issues, not necessarily restricted to the Tigers.
Again, there is some sniggering behind his back, and his Harlem Globetrotter entrance after Kevin Sheedy's comments earlier this year that the Tigers were playing basketball may not have been everyone's cup of tea, but it is all part of the hard sell.
The fact he chooses to wear the hat of coach, salesman and, occasionally, showman, bucks the trend of what has been the ideal of how a senior coach should present himself.
But where Wallace earns his respect is in his ability to sell his football vision to his players.
As in all transactions, the sale is not complete until the buyer pays. And the Richmond boys have been buying what Wallace has been selling in a big way.
This was never better demonstrated than their upset win over Adelaide, their win over the Cats at Skilled Stadium and then again on Sunday against the highly rated Magpies.
Wallace has an exceptional record in getting his teams up to win games when it just doesn't seem possible. He inflicted Essendon's only loss for 2000 when he was at the helm of the Dogs, using a similarly unconventional game plan to the one he used against the Crows.
The fact he is able to tactically manufacture these amazing results is one thing. But for his players to execute a style of game that is foreign to them is to fully understand his superb salesmanship.
From all reports, the Tigers' loss to Hawthorn two weeks ago stung the Richmond coach more than most.
Unfortunately for Wallace, he can't go out and physically do anything about it. But he does seem to be able to impose the sense of desperation and need for redemption on his players as well as anyone.
His planning for Collingwood was meticulous and spot on. One tall forward, 25m out from goal, surrounded by committed hungry crumbers, and an instruction to his ball winners to barrel it in, long and quick.
Goals were scored from front-and-square crumbs, as well as the ball clearing the pack and skidding towards an open goal. It was uncomplicated, but effective, and it was carried out by 22 players with a far greater resolve than their opponents.
How far the Tigers can go this year is hard to gauge. The absence of Mark Coughlan, and now Chris Newman, makes life difficult. But it is another hurdle that Wallace will be plotting to overcome.
However he decides to do that will make for an entertaining run home to the finals.
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