I spoke to the girl at the Tiger Den within the past week and she said in round 3 the Social Club will be open to Social Club members as its our first proper home game. Confirmed as well via club email yesterday. Prior to that there'll be a Social Club function in the Yarra Park Room at the MCG after the St Kilda game in round 2.
Dear MT,
My name is Ashley Aidone and I am thrilled to have been recently appointed the club's Premium Membership Sales Officer. This role is a brand new role for the Club and highlights our commitment to building our premium membership numbers.
We believe our biggest opportunity to continue to build these membership numbers is to differentiate ourselves from other clubs in the service that we provide our members. As a result I will personally be in contact with you every week prior to a Social Club function and am always available to assist you in any way possible.
In Round 3, the ME Bank Centre will host the first Social Club function of 2011, therefore it is imperative that I briefly run through what you can expect over the next few weeks and some of the procedures that Social Club members need to be aware of in 2011.
Social Club memberships have far exceeded our initial projections and as a result, the club will be introducing a 'scan-in' procedure to all Social Club functions much earlier than originally anticipated. Due to various factors, we will be required to monitor the number of members attending not only the Social Club, but other functions throughout the year.
This will ensure that function rooms are not over crowded, so that we can gauge the number of guest passes that can be allocated.
The club has been looking to implement an online RSVP booking program that will be ready for use by Round 3. This program will be used to RSVP to attend the Social Club that weekend and to advise if you require Guest Passes. These will be closely monitored and will result in Guest Passes not being offered for particular matches where high numbers are expected.
Social Club members will be able to RSVP and request Guest Passes in the week leading up to that game. Once you have RSVP'd or been issued with a Guest Pass, your membership card or ticket will be activated with Social Club access for that week. Your membership card will be requested upon entry into the Social Club so that it can be scanned. One entry per membership scanned, will ensure that only members will be able to enter the Social Club.
The full step-by-step procedure will be emailed to you prior to Round 3 against Hawthorn.
As you are all aware, Rounds 1 and 2 are away games and the Social Club will not be open. Once the redevelopment is completed, we will endeavour to open the Social Club after every MCG game, starting Round 3.
The club will however be hosting a post match Social Club function at the Yarra Park Room in the Olympic Stand at the completion of the Round 2 match VS St Kilda.
I will be in touch next week prior to the Round 2 Social Club function, but if you need any queries answered before then, please feel free to contact me directly via telephone on (03) 9426 4442 or via email on
aaidone@richmondfc.com.au Make no mistake ..... The Tiger is Stirring
Ashley Aidone
Premium Membership Sales Officer
P: 03 9426 4442| F: 03 9421 2905
Richmond Football Club, ME Bank Centre, Punt Road Oval, Richmond VIC 3121
