Luxbet officially our new major co-sponsor

[WilliamPowell]

Finally it's all done

And it is a terrific deal   

[Ramps]

Finally it's all done

And it is a terrific deal   

so did we hit the $1 million a year sponsorship level from Luxbet, or is the 700k - 800k where it finished?

[one-eyed]

Tigers secure co-major partner
richmondfc.com.au
Thu 05 February, 2009

The Richmond Football Club today announced an exciting new partnership with Luxbet.com, who will join Richmond for the 2009 season.

Luxbet joins idiot Smith as the Club's co-major partners.

“Luxbet is one of Australia’s newest and most innovative companies and we welcome them as our new back of jumper sponsor,” said Richmond CEO Steven Wright.

“This year will be an exciting time for the Richmond Football Club. We have an emerging playing list that is complement by youth and experience and we are moving forward with a $20 million state-of-the-art redevelopment of our facilities at Punt Road,” Wright said.

“Luxbet is a dynamic new market leader and we feel this is a good fit with the Richmond brand,” he said.

Tabcorp’s Managing Director of Wagering Robert Nason said: “Luxbet’s sponsorship of Richmond presents us with a tremendous opportunity to align with a club that is on the verge of an extremely exciting period.”

“We have been particularly impressed with Richmond’s vision for its future and, as a result, are delighted to announce today our joining with the Tigers as a major partner. The sponsorship will deliver significant benefits to both parties.”

“Luxbet is committed to all major sports and racing in Australia, as well being committed to offering our customers a compelling racing, sport and novelty product bookmaking service.”

http://richmondfc.com.au/news/newsarticle/tabid/6301/default.aspx?newsid=71750

[bushranger]

I'm a jumping now and it is for joy that we have fianlly landed one.
Good job done by all and me of little faith. I was told this one was a winner.
So well done WP for telling me so.
I'm so happy. Doing A big jump now.   

[one-eyed]

New sponsors a sure bet
Damian Barrett | February 06, 2009

SPORTS bookmakers are emerging as key financial backers of AFL clubs, with two major outlets yesterday committing to big deals.

Just 12 days after the AFL relaxed rules on clubs entering contracts with wagering companies, Richmond and Carlton respectively signed up Luxbet and Sportingbet.

Luxbet will be co-major sponsor, alongside idiot Smith, of Richmond for 2009 in a deal believed to be worth about $700,000 a year.

Carlton's arrangement with Sportingbet is a second-tier sponsorship that will reap the club about $600,000 in the next two years.

The AFL softened a long-held hard stance on allowing clubs to enter deals with bookies after the State Government, on the eve of the 2008 spring carnival, ended its ban on advertising by wagering companies.

Luxbet, a subsidiary of Tabcorp, has been able to take a major sponsorship position with Richmond because the AFL has entered its own deal with Tabcorp.

The AFL also has a contract with Betfair.

Sportingbet and all other bookmaking firms are not allowed by the AFL to join AFL clubs as major sponsors in 2009.

Carlton chief executive Greg Swann said the Blues' deal with Sportingbet completed his club's corporate sponsorship for 2009.

"Ours is a straight sponsorship, we are not obligated for our people (Carlton members) to lose their money before we make money," Swann said last night.

"We don't have to deliver a number of customers in order to get our dough."

Following Richmond's deal with Luxbet, Melbourne remains the only AFL club without a major sponsor.

Tigers chief executive Steven Wright said: "We're very pleased with this deal.

Luxbet is a dynamic new market leader and we feel this is a good fit with the Richmond brand.

"We both feel we are on the verge of something pretty exciting."

Wright said the Tigers remained committed to "responsible gambling" and would not be placing the Luxbet logo on Richmond guernseys sold to juniors.

Sportingbet boss Michael Sullivan said: "We have long wanted an opportunity to put money back into a sport we bet on."

http://www.news.com.au/heraldsun/sport/afl/story/0,26576,25014434-19742,00.html

[WilliamPowell]

Luxbet will be co-major sponsor, alongside idiot Smith, of Richmond for 2009 in a deal believed to be worth about $700,000 a year.

What would Damien know....

so did we hit the $1 million a year sponsorship level from Luxbet, or is the 700k - 800k where it finished?

No idea Ramps on actual numbers... just like Damien barrett has no idea on the actual number

[mightytiges]

If it is $700k then Andy D has screwed us  but as you say WP Barrett has shown in the past he has no idea 

[WilliamPowell]

If it is $700k then Andy D has screwed us  but as you say WP Barrett has shown in the past he has no idea 

My understanding it was on par with the Sportsbet deal.

I actually find it amusing that Damien Barrett says $700K while his colleague at the HUN Mark Stevens reported the "close to $1 mil" .... coems down to who you believe

[mightytiges]

My understanding it was on par with the Sportsbet deal.

I actually find it amusing that Damien Barrett says $700K while his colleague at the HUN Mark Stevens reported the "close to $1 mil" .... coems down to who you believe

LOL a difficult choice

Cheers WP  . All good news flowing out of Punt Rd  .

[torch]

so we are not sure whether it is $1,000,000 for a year or $700,000 for a year?

[bojangles17]

either way, it's a good deal with a quality business that should augur well for the longer term

[one-eyed]

This was the article that said it was around $1,000,000.

Richmond secures new sponsor
Sportal - February 5, 2009, 2:41 pm

Richmond's off-field revival in the wake of signing Ben Cousins has continued with the Tigers' announcing on Thursday a new co-major sponsor to join idiot Smith Electronics.

Luxbet, a corporate betting agency owned by Victoria's Tabcorp, has signed a deal with the Tigers believed to be worth around $1 million.

As part of the deal the Luxbet logo will appear on the back of the Richmond jumper this season while the idiot Smith Logo will appear on the front.

The deal is a huge relief for the Tigers, which lost their previous sponsor AFG due to the current financial crisis and then was knocked back by the AFL in its attempt to secure another betting agency in Darwin-based Sportsbet.

The AFL refused to sanction that deal because Sportsbet does not have an official agreement with the league but that is not an issue with Luxbet as they are owned by Tabcorp, which is one of the league's official partners.

The Tigers' deal leaves Melbourne as the only AFL club without a sponsor on the eve of the 2009 AFL season after the Bulldogs recently signed a lucrative sponsorship deal with Mission Foods.

Richmond's membership has also surged on the back of its decision to sign 2005 Brownlow Medalist Cousins with the club having signed more than 22,000 season ticket holders ahead of its first NAB Cup match next week.

That is a 25 percent increase on this time last year, a number which was expected to rise even further on Thursday as more than 1000 fans watched Cousins play his first intra-club match for the Tigers at Gosch's Paddock.

"I have been in the game for 25 years and I haven't seen this many people at an intra-club match, certainly in Melbourne," Richmond assistant coach Brian Royal said afterwards as the Tigers' revenue looks set to continue to trend upwards in coming months.

http://au.sports.yahoo.com/news/article/-/5302384/richmond-secures-new-sponsor

[one-eyed]

Caro's article about AFL clubs struggling for corporate support....

So that's how it is these days as AFL clubs struggle for corporate support. Not only are they competing against each other but also against the AFL itself in the sponsorship hunt, not to mention venues such as the MCG and Telstra Dome.

The AFL continues to be locked in battle with its two Melbourne stadiums — as a last resort it will take the litigious route with Telstra Dome and push for state intervention with the MCG — and the pressure for victory has been compounded by the global financial crisis.

Supporters are still buying memberships but businesses are not buying tables at functions or corporate boxes.

Richmond, a club that would seem to have a more solid future and has sold some genuine hope to its members this season and has a much bigger supporter base, has been forced to settle with gambling outfit LuxBet as a co-major sponsor.

Every club is struggling to sell corporate packages this season.

http://www.realfooty.com.au/news/news/bulldogs-deny-dees-in-fight-for-sponsor/2009/02/07/1233423563651.html?page=fullpage#contentSwap1

[bojangles17]

Richmond, a club that would seem to have a more solid future and has sold some genuine hope to its members this season and has a much bigger supporter base, has been forced to settle with gambling outfit LuxBet as a co-major sponsor.

interesting remark, spose that AIG and sportsbet couldn't materialise so here tis...backed by Tabcorp, I hardly think we're scraping bottom of barrell

[mightytiges]

Richmond, a club that would seem to have a more solid future and has sold some genuine hope to its members this season and has a much bigger supporter base, has been forced to settle with gambling outfit LuxBet as a co-major sponsor.

interesting remark, spose that AIG and sportsbet couldn't materialise so here tis...backed by Tabcorp, I hardly think we're scraping bottom of barrell

If fairness to Caro I think she's arguing that if a large supported club like Richmond, with all the added hype and publicity surrounding our up and coming youngsters plus Cousins, was finding it hard to get another major sponsor then things are really tough for all sporting clubs.

And if Andy D and the AFL commission weren't hypocritical with their double standards over conflicting sponsors we would've had Sportsbet as our sponsor by Christmas. It had nothing to do with the financial crisis that we had to wait a month longer for the AFL to hold their commission meeting.