This is from a Pies fan believe it or not 
The Collingwood Theory of Spin The spin coming out of the Lexus Centre recently requires careful scientific analysis. The following diagram explains why the CFC feels it must continue spinning and the consequences for it if it stops.
You notice that the force of gravity is trying to drag the top (i.e. the football club) down to ground level where all movement will cease. The faster the rate of spin the higher the spin angular momentum which acts as a countervailing force against gravity (i.e. bad press). The problem this creates for the top (i.e. the club) is that it doesn't actually go anywhere. It just spins in circles like a dog chasing its own tail.
Situation: The club must keep spinning faster and faster to keep upright (i.e. keep those memberships rolling in).
Outcome: Very little chance of premiership success because every bad decision is covered in a lot of spin (i.e. bullsh!te).
http://www.magpies.net/nick/bb/posting.php?mode=quote&p=751574
