Sponsorship is about the money but TCL as in the electronics company would be a disappointment in my humble opinion.
But TCL the electronics company is huge company in Asia and is now forging sales in North America & Europe.
Going by what I've research on them they aint no small Chinese company.
They have over 30 manufacturing sites globally. They seem to be very much like Hisense was (as in Hisense Area) that is they are trying to launch in Aust & perhaps are looking at sponsorship (eg Melb Cup Carnival) to do it.
NB: I have no idea who our co-major maybe