Thanks for your feedback earlier last month about where to find things on the new RFC website, here's what we found
Areas that users had trouble with
How to become a volunteer. Users expected to find this under "Community" rather than "Club > Events".
Become a member of the cheer squad. Users expected to find this under "Fans" rather than "Membership".
Find out about sponsors. Users struggled to locate this under "Club > Corporate". Suggest changing "Club Partners" to "Sponsors" or "Partners & Sponsors"
Find press conference video. Users had difficulties with this task many attempted to look under "News" rather than "Roar Vision". Suggest changing "Roar Vision" to "Video" within the menu and promoting the term "Roar Vision" once the user is on the page.
Locate Annual Report. Some users incorrectly looked under "Media Centre". This may be due to ambiguity around this label. Suggest changing to "News & Media".
Download the mobile app. Some users attempted to look under "Media Centre", however majority still went to "Fans". Suggest changing this "Media Centre" to "News & Media".
Key recommendations
Change "Media Centre" to "News & Media".
Change "Roar Vision" to "Video" (and refer to Roar Vision once the user is on the page, and for promotional purposes).
Move Supporter Groups and Coterie Members into "Fans".
Include a category for "Volunteer" under "Community".
Ensure appropriate cross-linking from within the content and from landing pages.