Its only a failure if nothing is learned and nothing has changed from the year.
I don't see how you can say that though.
The minimum standard this year should have been to win a final. To not do that has to be a failure.
Let's not forget the club's goal was to make 3 finals series and have 75k members by the end of this season.
Now either the people running the club have NFI and an unrealistic expectation or the season has been a spectacular failure.
Either way, people should be gone.
In terms of the club goal of making 3 finals, yep this seasons been a failure. The first half of the season was an utter failure from all involved as far as I'm concerned and I don't care what the reasons or excuses - it was a balls up. But as a season in its entirety, I see we have learned from our mistakes. I see we have turned it around. I see our players have galvanized and unified. I see this 6 game winning steak is on the back of player leadership and expectations. That to me tells me that the second half of the season is an unmitigated success.
Based on the expectations of the start of the year making the top 4, winning a final etc - I have no defense for the club. We failed unquestionably. As to whether the season has been a failure (which I take as a step backwards), I disagree. I think we will be a much better team next year on the back of the lessons we learned from this year.
So I agree with you that this year was a failure in terms of win/loss but I disagree that it is a failure in terms of improvement. Again, just my take.