Tigers stricken with Tribal Fever
1:40:46 PM Thu 15 December, 2005
Tony Greenberg
richmondfc.com.au
Richmond is on target to break its pre-Christmas membership record . . .
The Tigers set their record of 12,320 ticketed members by Christmas 2004, but believe they can top that figure 12 months on.
At close of business yesterday (Wednesday, December 14), the Club had signed 11,089 ticketed members and 2975 non-ticketed members.
“It is pleasing to see how well we’ve advanced with membership sales leading into the Christmas period. And, it highlights what a great response we’ve had from our loyal members to our ‘Feel the Tribal Fever’ campaign,” said Richmond’s General Manager, Consumer Marketing, Trent Jacobs.
“Another very promising sign for us is the reserved-seating take-up. We are approximately 1000 seat sales ahead of this time last year, which is a fair indication of just how quick our members have been to snap up seats in the new Olympic Stand at the MCG, as well as the top seats on offer in the Great Southern Stand.
“The good thing for those supporters yet to buy their memberships is that there are still plenty of excellent seats available to watch the Tigers in action during 2006.”
Jacobs praised the efforts of the Club’s membership staff in managing the move of more than 5000 Tiger seat holders back into the new Olympic Stand for the ’06 season.
“There are always a few small problems that arise along the way, but on the whole, this transition has been very smooth. The servicing has been outstanding, and we continue to get a great deal of positive feedback from our members,” he said.
“In relation to fulfillment delivery, we always strive as hard as we can to deliver fulfillment pre-Christmas. Unfortunately this year, due to small issues that have arisen overseas which have been out of our control, the majority of our fulfillment will be delivered just after Christmas.
“However, for those members using membership kits as Christmas gifts, the membership staff will be happy to forward out certificates, so they can be presented for Christmas.
“We certainly thank our members for their on-going commitment to the Club in signing up before Christmas, and we look forward to a boom response membership-wise early next year.”
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