Gillon McLachlan on Wednesday announced total AFL Club membership has exceeded one million members so far in season 2021.
Only eight rounds into the 2021 Toyota AFL Premiership season – Brisbane Lions, Carlton, Geelong Cats and St Kilda have all broken their all-time membership records.
One in 26 Australians is a member of an AFL club.
Final numbers for all clubs will be released in August 2021, after membership sales cut off on July 31, 2021.
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The announcement comes as the AFL has also advised Victorian clubs that reserve seat members can return to their reserved seats at the MCG, Marvel Stadium from Round Nine and GMHBA Stadium from Round 10.
As stadium capacities in Victoria currently sit at 85% for the MCG, and 75% for Marvel Stadium, GMHBA Stadium and Mars Stadium in Ballarat, the AFL has worked with the authorised ticketing agents Ticketek and Ticketmaster, along with the venues and Victoria State Government to reconfigure the current seating arrangements.
To comply with government approved COVID Safe measures Reserve Seat Members will be able to download a digital membership card from their club to use on their smart phone – much adding an airplane ticket or debit card to the phone’s digital wallet.
Once they arrive at the match, members will enter through the designated gate on their digital membership cards, scan in and head to their normal reserved seat/s.
In the coming days each club will communicate with their members as to their preferred approach.
If members don’t have a smart phone they can work directly with their club on an alternative arrangement.
For General Admission Members (no reserved seat), Reserved Bay Members (with no specific reserved seat) and the General Public, fans will still need to register for a ticket via the authorised ticket agent – Ticketek or Ticketmaster – to ensure their details are registered to attend the match.
https://www.afl.com.au/news/607864/thanks-a-million-afl-club-membership-tops-1m
